Digital Marketing can provide great return on investment by, promoting services and/or products online. This course will help you learn how to undertake digital campaigns and maximise use of social media. The course includes enhancing SEO and delivering digital campaigns including google display ads, display advertising, programmatic advertising, LinkedIn advertising and PPC.
The primary role of a digital marketer is to define, design, build and implement digital campaigns across a variety of online and social media platforms to drive customer acquisition, customer engagement and customer retention. A digital marketer will typically be working as part of a team, in which they will have responsibility for some of the straightforward elements of the overall marketing plan or campaign. The marketer will work to marketing briefs and instructions. They will normally report to a digital marketing manager, a marketing manager or an IT Manager.
This course will develop the knowledge, technical and employability skills (and upskilling) in using online and social media platforms to design, build and implement campaigns to drive customer sales.
Digital Marketing Assistant, Digital Marketing Executive, Digital Marketing Co-ordinator, Campaign Executive, Social Media Executive, Content Co-ordinator, Email Marketing Assistant, SEO Executive, Analytics Executive, Digital Marketing Technologist.
All our skills bootcamps are delivered remotely using MS teams and using one of three course structures:
Online learning delivered remotely through Zoom, Meets, Teams, etc (breakout rooms used for team tasks).
Description for this block. Use this space for describing your block. Any text will do. Descrip
|Course Code||COURSE||START DATE||END DATE||LENGTH||DAYS OF WEEK||TIME||LOCATION|
|CXDBDM7||Digital Marketing||31/01/2022||11/02/2022||2 weeks||Mon-Fri||9am-4pm||Online|
|CXDBDM8||Digital Marketing||14/02/2022||07/04/2022||8 weeks||Mon, Tues, Thurs||5.30-8.00PM||Online|
This course is ideally aimed at recent graduates looking to develop industry skills, or someone looking to expand their knowledge of digital marketing. The course is also accessible as a starting point for people with little or no previous knowledge or qualifications.